Rapper-turned-country-star Post Malone will headline the Cowboys’ annual Thanksgiving halftime show, the team announced Sunday.
“I’m from Texas. I grew up a Cowboys fan and have been watching this halftime show for years,” Post Malone said in a statement. “It’s a real honor to be part of the Red Kettle Kickoff with The Salvation Army and the Dallas Cowboys and help bring hope to so many people.”
The annual Thanksgiving show marks the launch of the Salvation Army’s Red Kettle Campaign.
“The Red Kettle Campaign is more than a tradition—it’s a lifeline,” added Charlotte Jones, Cowboys chief brand officer and co-owner. “Every ring of a bell is a reminder that small acts of generosity can spark real joy. We’re proud to stand with The Salvation Army once again and are so excited for our biggest fan, Post Malone, to share his immense talent and energy with fans nationwide.”
In his music career, Post Malone has racked up 11 Billboard Music Awards, five American Music Awards, six MTV Video Music Awards and 18 Grammy Award nominations. He released his first country album,
The Cowboys will play this year’s Thanksgiving game vs. the Chiefs, starting at 4:30 p.m. ET on Nov. 27.
Post Malone’s performance will mark the 29th iteration of the Cowboys’ Thanksgiving halftime show. Here’s a look at who took the stage before him:
Performer
Year
Lainey Wilson, Jelly Roll
2024
Dolly Parton
2023
Jonas Brothers
2022
Luke Combs
2021
Kane Brown
2020
Ellie Goulding
2019
Meghan Trainor
2018
Thomas Rhett
2017
Eric Church
2016
Luke Bryan
2015
Pitbull
2014
Selena Gomez
2013
Kenny Chesney
2012
Enrique Iglesias
2011
Keith Urban
2010
Daughtry
2009
Jonas Brothers
2008
Kelly Clarkson
2007
Carrie Underwood
2006
Sheryl Crow
2005
Destiny’s Child
2004
Toby Keith
2003
LeAnn Rimes
2002
Creed
2001
Jessica Simpson, Billy Gilman
2000
Clint Black
1999
Randy Travis
1998
Reba McEntire
1997
“If the Colts don’t act fast, we’ll be watching Alec Pierce play for another team next season—and at that point, we’ll all be asking ourselves why we didn’t lock him down sooner. His value is skyrocketing, and if they wait too long, it’ll cost them big time.”
— Michael Pittman Jr., on the urgency of re-signing Alec Pierce.
Indianapolis Colts wide receiver Michael Pittman Jr. has issued a bold warning regarding the future of Alec Pierce
, urging the team to act quickly before the young star’s contract situation gets out of hand. Pierce, who is currently enjoying a breakout season, has become one of the NFL’s top deep threats and a cornerstone of the
Colts’ offense. Pittman, seeing the potential of his teammate, made it clear that the clock is ticking for the Colts to lock him up long-term.
In an interview
, Pittman didn’t hold back when discussing Pierce’s contract situation, saying: “If the Colts don’t act fast, we’ll be watching Alec Pierce play for another team next season—and at that point, we’ll all be asking ourselves why we didn’t lock him down sooner. His value is skyrocketing, and if they wait too long, it’ll cost them big time.
Alec Pierce has been on an absolute tear this season. With 28 receptions for 585 yards and 5 touchdowns in just eight games
, the second-year receiver is on pace for a career-high 1,100 yards and 53 catches. After struggling in his rookie season, Pierce has found his rhythm, proving to be one of the
league’s best deep threats with an impressive 20.9 yards per reception, leading the NFL in this category.
Pierce’s efficiency has drastically improved, as he currently boasts a career-best catch rate of 53.8 percent
. Last year, he led the NFL in yards per reception at 22.3, and his physicality and speed have made him a nightmare for opposing defenses. He’s quickly becoming a
With Pierce’s value only increasing by the week, Pittman is sounding the alarm that the Colts front office must act fast. Reggie Wayne, the Colts’ wide receivers coach, echoed this sentiment, saying Pierce’s growth has been
“right on time” and “well deserved”. Pierce’s success hasn’t been a surprise to anyone in the wide receiver room, and both Pittman and Wayne believe the best is yet to come for the young receiver.
But the pressure is mounting. As Pierce’s contract situation looms, it’s becoming increasingly clear that Indianapolis could be forced to compete with other teams for his services if they don’t lock him up soon. The
The question now is: Will the Colts act fast enough to retain Alec Pierce? With the team’s offense built around explosiveness, Pierce’s vertical threat is vital to their future success.
Pittman and Wayne are both confident that Pierce’s rise is sustainable, and it’s clear the Colts would be wise to keep him as a central piece of their offense moving forward.
As Pittman says, the Colts can’t afford to wait much longer. Pierce’s value is on the rise, and if Indianapolis doesn’t lock him down soon, they may find themselves bidding for his services with other teams. The clock is ticking, and it’s time for the Colts to make sure they don’t lose one of their brightest young stars.